Came across an interesting youtube video http://www.youtube.com/watch?v=tdfer_FQjLA featuring Zeena LeVay  --  her dad was Anton LeVay, founder of the Church of Satan 1966 -- TRUE STORY -- and it got pretty big at that time -- kind of like what Scientology is now, with celebrities..anyway...

Heller MUST have borrowed from this for sure...

Anton LeVay was a:
CARNIVAL GUY in his teenage years 
started a CULT with freaky rituals involving naked women
is referred to in the video as "A SHOWMAN"
Also called a "RECLUSE" -- because he started to send others in his place as he got older

Sounds a lot like BRET STILES  -- I wonder if BRET STILES HAD A CARNIE UPBRINGING, too?  

Oh, that's right, he's dead...LOL